Graphic Design

Graphic design is the heart beat of any user’s experience.

Your graphics matter. Websites and marketing material that is professional show clients that you are a real professional.

Everything a clients sees should reflect the culture of your business. Fun or professional; your customers should feel your offer.

It's easy to see professional graphics aside amateur ones. A professional graphic set instills confidence in clients.

Colours

Start with a great colour palette. Try to stick to two or three primary colors and test them to ensure that they are easy on the eyes.

Fonts

Don’t get carried away with fonts. You only want one or two fonts. Only choose fonts that are easy to read.

References

Look at other materials that you like. Keep a picture record of all of your favorite graphics.

Blanks

Don’t be afraid to leave large blank spaces. Sometimes, less is more. Do not clutter your designs.

Plan

Plan your design. It seems obvious but it is the most often missed process in a graphic design set.

Who

Who are you designing for? Men, women, old young; each have different colour and structure preferences.